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Turmeric

Brand Identity

Turmeric is a high-end Indian restaurant that serves Indian cuisine from across India. It is a contemporary restaurant but is rooted in Indian tradition – a perfect slice of India away from India. The identity system revolves around Indian art. Important aspects of an artwork are occluded with a message, leaving the viewer guessing. To learn more about any specific artwork, the viewer can scan a code and read more on the restaurant website.

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